Business Card Pt.1

Besides a website, this is the most import bit of marketing material needed to advertise, for some businesses. Business cards can be seen as the non electronic website, if constructed properly. As a designer, you could put your images on there. For example, some photographers have put their photographs on one side and their contact details on the other, and also made them into a size that is a little bit larger than the regular (85×55 mm).

There are different shapes that you can use, to fit your business/the industry you work in. For example, I have seen mechanics use a spanner or a toolbox outline, which is obviously very different to a standard card. But there is nothing wrong with the standard card either, it seems the more traditional route also.

Some advice given in the past have been things such as:
“I leave the back blank for a space to make notes”
“Put all social media on there”
“Don’t give away too much information”
“Create a unique design/layout”

 

Meeting someone who had advertised 2 businesses on each side of their business card was another show of creativity. But the message of a business card is to represent your brand, so the consistency needs to flow with all materials for your business.

Pt.2 will contain detail design placement examples and printing options.

Advertisements

Leave A Comment?

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s